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Transition phase ends per December 2024.
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The new logo and label help increase brand awareness, educate consumers and empower the industry to make responsible choices. Using the new label on your products and website will maximize your benefits from these efforts. 

Your benefits

Our modular labelling system is easy to use, flexible and consistent for all OEKO-TEX® product brands. 

Our new brand logos are instantly recognizable and increases brand awareness.

Our warm brand colours, lively imagery and clear messaging spark an emotional connection with OEKO-TEX®.

What you need to know

Where can I find the new assets?
You can find the new label in the Label Editor in myOEKO-TEX®. Download it now. The new logo can be requested via communication@oekotex.com

Please note: If you use OEKO-TEX® product brand logos for advertising, the physical products must have the valid corresponding label, including the label number and the institute. Detailed information is in the Labelling Guide

What should I do with old material?
We recommend donating old materials to charity, schools, or similar organizations to avoid waste. 

What happens if I continue using old materials after 2024? 
Using the old label will reduce your recognition in the market as customers get used to the new branding. 

OEKO-TEX® branding

Logo: Each OEKO-TEX® standard has its own logo (e.g., OEKO-TEX® MADE IN GREEN) used for general advertising. However, you can only use the logo if the product has the correct label. To request a logo, contact communication@oekotex.com.

Label: OEKO-TEX® labels are used to identify and verify certified products or facilities. These labels include important details like a Product ID and can be checked online. Customers can download their labels from myOEKO-TEX®.

Hangtag: OEKO-TEX® hangtags can be attach to certified / labelled product explaining the viewer your achievements.

Labelling Guide: your source of branding information

Our Labelling Guide covers rules and guidelines that govern the use of the OEKO-TEX® trademark and all OEKO-TEX® labels. It defines the guideline for a standardised appearance of the OEKO-TEX® labels. The purpose is to protect the integrity of the trademark and ensure clarity, credibility and consistency as OEKO-TEX® stands for consumer protection, traceability and transparency. 
 

Go to the Labelling Guide now

Learn how easy it is to design labels and hangtags

Do you know our Label Editor? With this simple and self-explanatory tool you can easily create and download labels and hangtags for all your OEKO-TEX® labelled products - it only takes 3 minutes!
 

Watch the Label Editor tutorial now

Do you need assistance or have questions?

  • Contact your OEKO-TEX® institute representative.

  • If you don't know your contact person, find your regional institute here. 

  • You can also reach out to us at communication@oekotex.com. 

Downloads
pdf
Label Overview
pdf
Certifcate layout
pdf
Labelling Guide
pdf
Logo Architecture